Morehead Honda Finds New Ways to Drive Sales

When she first started in her position of equity consultant, Daya sold an average of six vehicles a month. Now, with more experience and new tools like Apollo, she's averaging 20 to 25 vehicles each month, a 316% increase. "It's something we've nurtured for so long over the years," she said, "that we've learned what kind of process is needed for this kind of sale."